Our story

The Wabash Valley Story

Lemonade Day in the Wabash Valley

Lemonade Day was first introduced to Terre Haute in 2012, with ties directly to the community and overwhelming community support, it just made sense. The founder of Lemonade Day National, Michael Holthouse, is a graduate of Indiana State University, and Terre Haute is committed to providing experiences to our youth to help them achieve their dreams. The program first began under the leadership of Courtney Richey at Saint Mary-of-the-Woods College. As the program grew a strategic alliance was formed with Wabash Valley Junior Achievement which has allowed the program to extend reach to the entire Wabash Valley.  In 2015 Lemonade Day became a sponsored program of Chances and Services for Youth. Our goal is not just to have stands all around the Wabash Valley on lemonade day, it is to teach youth valuable skills and inspire them to think about what they would want to create and run the other 364 days in the year. There is no age limit to entrepreneurship! 



What do kids learn by participating in Lemonade Day?

  • Capital Equipment
  • Consumables
  • Supply & Demand
  • Credit, Debit, Gross & Net Income
  • Marginal Utility
  • Return on Investment
  • Compound Interest
  • Critical Thinking & Collaboration
  • Interest in Attending College
  • Civic Responsibility
  • Customer Service
  • Teamwork & Problem Solving
  • Presentation Skills & Design
  • Leadership
  • Belief that Attaining Goals is Within Reach
  • Personal Productivity
  • Self-Direction & Time Management
  • Social Responsibility & Charity
  • High Order Thinking
  • Social Skills & Self Confidence
  • Math Calculations
  • Reading & Interpreting Data
  • Oral & Written Communication

90% of Lemonade Day participants plan to participate again!