BY STEVEN GORDON, LEMONADE DAY NATIONAL PRESIDENT
As promised, I am sharing more great comments from executives who are involved in Lemonade Day. It will feel like an extra-long summer before our children get back together with friends and teachers for the 2020-2021 school year. Until then, Lemonade Day hopes that our program helps keep kids engaged in fun learning activities. We are more committed than ever to supply kids of all ages with skills to help them achieve, not only in school but in preparing them for life.
“In my three years on the national board, I’ve been fortunate to see firsthand the impact the Lemonade Day program can have on the kids. I’ve watched their determined faces as they work hard to build their stands and I’ve seen the creativity they put into the decorative signs, their unique drink recipes and the naming of their new business. If you, too, could see their faces, you would understand the impact this program has on their life, particularly when you are blessed to witness the pride and satisfaction in a child’s eyes of a job well done in the end. When you see that face, you have no doubt that child will never forget the experience and their life has been positively impacted for the better. I see my young self in those faces, too.” - Jennifer Baur, president and CEO, Rockwood Shutters and Lemonade Day national board member
“Lemonade Day … allows us to work with youth and teens in high poverty areas with low college attainment to ensure that they have options to change the trajectory of their lives. The hope is that youth and teens will develop promising plans for their futures by receiving the tools they need to be great. We are most grateful for Lemonade Day's commitment to improving the lives of local youth and teens and proudly support.” - Kevin R. Hattery, president and CEO, Boys & Girls Clubs of Greater Houston
“The life lessons that are taught through Lemonade Day are vital for children and youth. … My favorite implementation is for the entrepreneurship content to be taught through a yearlong or semester-long business/entrepreneurship course or elective. I have also seen very successful implementation through after school programs. … However, your school decides to implement and whatever grade levels you decide to involve, positive results will follow! It is the ultimate hand-on, real-world application activity. Lemonade Day is a win-win for all!” - Dr. Jennifer Goodman, superintendent, Mosbacher Odyssey Academy
“Through our mentorship program at an under-resourced school in Houston, we have seen firsthand the impact these lessons have had on the students, some of whom have never tasted lemonade before. From creative marketing campaigns to grasping the meaning of "spend some, save some, share some" to hand-written thank you letters, every year delivers a meaningful experience for students and mentors alike. As a leading regional financial institution, we value the opportunity to educate and inspire budding entrepreneurs. Financial literacy is an essential skill for children and their families, especially in low to moderate-income communities, as it sets the stage for financial security and success. …Financial literacy is generally not part of a (school’s) core curriculum, so mentors play a crucial role in bringing these vital lessons to life.” - Danielle Kernell, director of marketing communications, Cadence Bank
“It is our belief that there is no other nonprofit operating in our market space that possesses our critical mass of program participants served and supported by adult volunteers and mentors.” - Tiffany Rubi, Lemonade Day City Director Greater Dallas
“First National Bank Texas is headquartered in Killeen, Texas, minutes from Fort Hood, one of the largest active Army armored posts in the country. We have a unique mix of civilian and military families participate in Lemonade Day. Military youth have a natural propensity towards entrepreneurship simply by virtue of their childhood environment. They learn to adapt to change and embrace different experiences, yet those experiences, when properly cultivated, give them an advantage for the future. Through Lemonade Day, youth receive tools to translate their gifts and abilities into ideas, products and programs that change the world.” - Amanda Sequeira, vice president Community Engagement First National Bank of Texas and First Convenience Bank and Lemonade Day national board member
“One thing that should not be undervalued is that this whole process continues to have an impact after “Lemonade Day” in that it starts the flywheel. The advantage of knowing about revenue, expenses, and that you can make money for yourself at age eight vs. age fourteen (or any later age) gives a kid six years to mentally build on those concepts, identify other opportunities to make something for themselves, and ultimately change the way they think about what they will need to do with their life to make a living. I really believe that changing a kid’s trajectory by just a couple of degrees, early in their life, can make a huge difference.” - Cole Arledge, City Champion – Lemonade Day Austin
Then, let me hear about your entrepreneurship journey!
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For more information about Lemonade Day, please visit lemonadeday.org.